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About Us

       Chii Yan Electronic Technology Co., Ltd was established in 1985 in Taiwan. Our business activities are a professional agency of active/ passive electronic components and sales service work. Our main brands are Panasonic, Yokowo, Rohm, CTMicro, Singatron, etc. We pay attention to market trends, and provide customers with more complete product solutions, to become the best channel service for the electronic component industry. 

        Our Headquarter was established in November 1985. In order to serve more customers and to expand our branches in the Asia-Pacific region, our branch office Bristar was established in Singapore after 2 years. And we continue to expand our  branches in Malaysia Superstar and Shenzhen Tecfly. Our business scope mainly provides Panasonic electronic components sales services. In recent years, we have been committed to diversifying electronic components to provide customers with more comprehensive product solutions.

        Chii Yan Group has five competitive advantages:

strong suppliers, strong products, strong customers, strong sales, and strong service. “Strong Services”, striving to establish a good partnership with suppliers, provide customers with one-stop shopping services, and assist customers with complete solutions to create successful growth!

History

The headquarter was established in Taipei, Taiwan on November 14, 1985. We are committed to broad the diversity of electronic components, keep abreast of market updates, respond immediately and provides customers with comprehensive strategic solutions.

In order to serve more customers in the Asia Pacific region, a branch company ,Bristar ,  was established in Singapore in 1987,

And to expand the branches that Starsuper established in Malaysia and Tecfly International Co., Ltd. established in Shenzhen.

 

1985      CHIIYAN Electronics was established and obtained Panasonic's agency rights

1987      Bristar established in Singapore

2001      Tecfly International was established in Shenzhen and Hong Kong

2002      Expand Taiwan business scope and move to new office in Neihu Science Park

2003      Starsuper established in Malaysia

2014      Obtained CT Micro agency rights and TAG official agency rights

2015      Obtained the official agency right of Yokowo

2020      Became authorized agent of Singatron/Rohm SiC Wafer and became the distributor of Okaya
2021      Obtained IotTech/SIMCOM agency rights
2022      Obtained the official agency rights of GLGNET/AsiaRF/SunYoung, and expanded In-Stock resources
2023    Obtained 
Jantek/ YUQIU agency rights

Culture and Philosophy of CHIIYAN

For internal and external operations, we operate the company with the spirit of honesty, positiveness, responsibility and cooperation.

Broaden the market externally, provide more competitive product solutions, and after-sales service.

 

People oriented- Make every effort to improve the system of "selection, education, promotion and retention" to enhance the value of the company's human resources

Integrity and responsibility- Pay attention to the development of customer needs, provide comprehensive product information and a satisfactory cooperation for both parties

Good partnership- Pay attention to the trends and develope various the product line

Long-term cooperation- Offer information from factories and provide customers with better options  to find new market

Adhere to the macro structure and innovation capabilities, with five competitive advantages:

Strong suppliers, strong products, strong customers, strong sales, strong services

Committed to establishing good partnerships with suppliers and providing one-stop shopping services,and assist customers to provide complete solutions to create a win-win situation.

Global Location​

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